The LA Auto Show can finally have its comeback after being away from the limelight last year. The event will take place at the Los Angeles Convention center on November 19-28, 2021. It is said to be a must-attend destination for many especially car enthusiasts and those that have plans to buy a car as it would serve as a one stop shop for various car models and brands for comparison whether you’re car shopping for the present or in the near future. And the bonus – without the sales pressure!
In this auto show, companies will be bringing into light their latest model yet equipped with today’s latest technology. And with the rising demand of electric vehicles, the LA Auto Show 2021 is said to going to be electric and focus both EVs and the education of the rapidly changing automotive technology as well.
Automakers have previously used the L.A. show to reveal new car concepts to the public, or to gauge reaction before they’re even produced. But the 2021 L.A. Auto Show, has more than just the usual automotive hype on its shoulders.
After New York Auto Show organizers canceled their event last month (a result of rising Covid cases), the L.A. Auto Show is now in line to become the first major U.S. auto show since the start of the pandemic. (The Chicago Auto Show held a scaled-down event over five days in July, but only about half the space typically allotted was used and fewer automakers participated.)
History:
The LA Auto show is an annual auto show held at the Los Angeles Convention Center in early December. The LA Auto Show is an OICA sanctioned international exhibition and also endorsed by the Greater Los Angeles New Car Dealers Association. It is open to the public for ten days each year. The Los Angeles Auto Show began in 1907 with ninety-nine vehicles on display at Morley’s Skating Rink. In 1910, the event was held under a canvas big top at Fiesta Park.
As the auto industry grew, the auto show changed venues four times throughout the 1920s to accommodate the growing needs of vendors. In 1926, it took place at the corner of Hill and Washington where it stayed for the next four years. During the 1929 show, a short circuit in one of the airplane exhibits caused a massive fire that destroyed the entire venue, resulting in over $1 million (approx. $15 million in 2019 dollars) worth of damages. There were no injuries and with the help of the community, the show reopened one day later at the Shrine Auditorium.
The show continued to prove successful throughout the 1930s, but took a down turn during the Second World War and went on hiatus from 1940 through 1951. In 1952, the show re-opened at the Pan Pacific Auditorium with 152 vehicles on display, including those from international manufacturers.
In 2006, the show moved its dates from early January to late November/early December, thus resulting in two shows during the year. The second 2006 event celebrated the show’s centennial, despite its 100th year being 2007.
In response to new technologies such as driver assist and cloud-based infotainment in the auto industry, the LA Auto Show organizers created the Connected Car Expo in 2013.
The LA Auto Show begins with AutoMobility LA, four days catered to journalists, designers and industry representatives. In 2014, the show had 65 debuts, a record number. From 2013 to 2015, the first of three Press & Trade Days was devoted to the Connected Car Expo, a mingling affair for automotive and technology professionals. Connected Car Expo was merged with the show’s Press & Trade days to create AutoMobility LA in 2016. For 2016, AutoMobility LA also included several events, with four days of networking, three days of breaking news, and two days of learning. The Press & Trade Days Kickoff Party was held for industry and media professionals the night before AutoMobility LA Conference. The Green Car of the Year Awards presented by the Green Car Journal. 2019 also marked the 10th anniversary of the Hispanic Motor Press Awards, presented to the best cars as selected by a national jury composed of Hispanic journalist, bloggers, and influencers. During the Design LA Open House & Reception, automotive design studios present concepts to a judging committee, and the winner of judges’ pick as well as people’s choice award are both announced during the annual reception. During the Green/Tech Ride & Drive, there were test drives of new tech and green advancements exclusively for media. Automobile designers finished out Design LA at the Designers’ Night Reception hosted by Car Design News, which was offsite and required separate registration to attend.
The LA Car Show has only about three cancelations in its century-long history, the auto show celebrates this year 50 years at the Los Angeles Convention Center, when the center first opened in 1971.
Whether it is new vehicle shopping, free test drives, experiencing the latest tech or exploring an assortment of customized rides and supercars, there is something for everyone at the Auto show 2021!
References:
https://www.prnewswire.com/news-releases/la-auto-show-fuels-industry-and-consumer-excitement-with-in-person-global-reveals-by-new–legacy-automakers-301403724.html
https://dot.la/la-auto-show-electric-vehicles-2655049301.html
https://en.wikipedia.org/wiki/LA_Auto_Show